Home About Projects Bandhwari Bfunkadunk
Danielle
Shew
Digital Marketer and Creative
About Me
Thank you for taking the time to learn more about me and my work! In the Spring of 2025, I will be graduating from Florida International University with a double major in International Business and Marketing.
My Story
My peers thought I was crazy when I decided to spend my summer living in the middle of the jungle in Costa Rica. I like to think I was taking my international business and marketing major seriously.I love being someone who is bold and adventurous, whether that be through solo travelling or bright, colorful designs. My first summer as a college student, I moved to Spain to become a live-in nanny. The spring break after that, I traveled to India with one of my business clubs, and it motivated me to become the marketing director for a non profit that helps women in a rural village achieve financial independence. The summer after that trip, I was offered the infamous position in the middle of the jungle of Costa Rica, where I was able to launch a new brand in the circus industry. You can learn about both of these experiences and more by downloading my resume above or contacting me directly!
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Welcome to my portfolio! I have done a variety of work, including website design, social media, branding, and so much more. Check out the different projects that I have worked on below!
Bandhwari Women's Project
The Bandhwari Women's Project is a non-profit that aims to help the women in the Bandhwari Village achieve financial independence by selling clothes that the women sew. I did a rebrand, built a website, and managed their social media.
Bfunkadunk Circus
Bfunkadunk Circus is a funk music band and circus show that will be touring the west coast in Summer of 2025. I built their website, created social media content, refined their brand and created their marketing strategy.
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Bandhwari Women's Project
Branding:
The Bandhwari Women's Project is a non-profit intended to help a group of women in the village of Bandhwari, India achieve financial independence. To learn more about this project, you can click here.In my role as marketing director, I took on a variety of projects. At the very beginning, I realized that this project needed a rebrand. There were no brand fonts, and there were only two brand colors:
I felt that a brand from a colorful and vibrant country like India needed further expansion. Plus, these colors do not have enough contrast to be effective for larger projects such as the website.My rebrand has since been implemented by our international partners, and is now being used worldwide.
Website:
When I first started, the brand was only able to sell through in person channels such as farmers markets. To expand our opportunities, I built an e-commerce website. You can see what it looks like through the video below, or by checking it out yourself!
Event Planner:
I helped to plan and market the first ever Bandhwari Fashion Show, which had over 175 attendees. I marketed this through a variety of flyers, in person announcements, social media posts.
Bfunkadunk Circus
Bfunkadunk Circus is a travelling circus and funk music tour that will be launching in the Summer of 2025. I spent the summer of 2024 developing their marketing strategy.
Website:
The owner asked for a colorful, magical vibe. He wanted to feel like they'd entered another world. This is what I delivered:
Facebook Ads:
Facebook Ads primarily designed for brand awareness, as Bfunkadunk is a new brand that has yet to launch.
